Events & Admissions

The advanced facility to create events and admissions within the Expian ticketing system empowers attractions to generate an unlimited variety of event and admission tickets across multiple sites and venues. This capability significantly enhances the operational flexibility and revenue potential of attractions by enabling them to offer a diverse array of experiences beyond a basic admission ticket.

For example, a heritage castle may set a general admission capacity of 5,000 visitors, yet for more specialised events such as weddings, it can allocate a capacity of 300, or for an intimate dining experience, it can accommodate just 100 guests. The system allows for numbered seating plans if required, ensuring a seamless and organised guest experience for events or journeys with specific seating arrangements.

These products can be either timed or untimed, providing additional flexibility to cater to different types of events and visitor preferences. Furthermore, the tickets can be surfaced on all or some sales channels, including web, walk-up, call-centre, and B2B trade sales channels. This ensures maximum visibility and accessibility for potential customers. Tailored ticket availability for specific channels allows attractions to optimise sales strategies, ensuring that the right tickets reach the right audience at the right time.

These same concepts are applicable to the ferry sector.  Creating plans of vessels and garage spaces and selling tickets to access the various areas. Whether a basic ticket for the journey, or an upgrade to a journey with a seat or a cabin; a restaurant booking or VIP area, the opportunities are limitless..

The Expian platform also includes sophisticated rules to manage when and how many tickets can be sold to different customer segments. This capability prevents underselling by ensuring any distressed inventory is released to less profitable sales channels automatically boosting yield. Pricing rules within the system can handle peak and off-peak pricing, offer web-only discounts, and include optional donations with the ticket price, enhancing the attractions ability to generate donation contributions.

Moreover, the option to include gift aid eligibility ensures that attractions can maximise their revenue through charitable contributions. This comprehensive approach to event and admission ticketing allows attractions to offer a broad range of experiences, catering to different visitor interests and maximising operational efficiency and profitability.