Avon Boating today announced that it has appointed Ticknovate, the advanced ticketing platform, to manage ticket sales, promotions and on-board payments across its range of river cruises and private charter services.

Ticknovate’s SaaS ticketing solution will be used to set up multiple products, pricing and promotions for Avon Boating. The system will include a smart POS solution allowing staff to sell and issue tickets, offer upgrades to existing bookings and manage any booking enquiries through its easy to use hand-held device.

Gerard Walmsley, Managing Director of Avon Boating, said:

“Our portfolio of services ranges from private canoe hire to public river cruises. Ticknovate will allow us to set up multiple products, prices and promotions with ease of monitoring via yield reports. The platform’s live POS device will enable our staff to sell tickets on the go, either before passengers join the cruise or while on board. This is important to us as it is contactless and provides the flexibility our teams need to sell any additional services to our passengers at multiple points. “

Ticknovate’s scalable solution can handle complex inventory. Tickets can be sold alongside any other ancillary items, upgrades and much more. The Ticknovate platform manages every aspect of the process, including payments.

Yiannis Maglaras, CEO of Ticknovate, said:

“Avon Boating needed a system that could managed the entire sales process, from pricing and promotional offers to on-board ticketing and POS offers. Our scalable platform provides a complete omnichannel service to manage any range of users’ inventory, offers and sales, while monitoring and managing forecasts. We look forward to working with Avon Boating as they welcome passengers on board their many vessels this year.”